An Interesting Comparison of a GM Model
to Its NAO Counterpart
-Peggy Whiteneck
A collector recently contacted me to ask about a Golden Memories figurine she'd
purchased, #33043,"Pretty Bouquet." The item is a reissue of NAO #495.
(Recall that NAO production was suspended while GM was being brought out and that
when GM was closed, the first-year models were again incorporated into the NAO
collection.) The pictures of this item as sent to me by the
collector illustrate several interesting points.

Golden Memories #33043, "Pretty Bouquet," a model with
an earlier NAO version, #495, "My Bouquet." I've presented two views of
this item because the angles of the photography make the two necessary to show that
it is the same model as the NAO model pictured below. Though not visible
in these pictures, the clump of foliage at the girl's side as shown
in the NAO photo is also present here. (Photos courtesy of a
collector who prefers to remain anonymous.)
To begin with, NAO # 495, "My Bouquet," is a much earlier serial number than most of
the NAO items that have GM versions. NAO #495 was first
issued in 1985 - several years before Golden Memories came out. What this
shows is that some, at least, of the first year GM models were already in production in the NAO brand before GM
was brought out, lending credence to my theory
that the separate GM line was initially intended as a replacement for the NAO brand.
Also note that the NAO version of this item (pictured at right), which was
produced first and is still in production today,
has Lladró's famous flowerwork
in the girls's arms (below right). The addition of flowerwork on any Lladró product drives
the price up, and this item is no exception; currently retailing at $175 USD,
it is expensive for a NAO. Notice, though, that the Golden Memories version (below left)
has molded flowers in a rather rudimentary modeling; that would have served to keep
the production cost llower on the GM version.

Announcing A Collector's Book of Retired Lladró
by Peggy Whiteneck
published by
Old Line Publishing, LLC
Hampstead, Maryland

Posted 7/18/10
Ever since its founding in the 1950s and its subsequent, stellar rise to global prominence,
collectors have been fascinated with the singular modeling and attention to detail in
Lladró Spanish porcelain figurines. Eventually, collectors discovered that Lladró
wasn't just one brand, but several. At the same time, other companies began to sprout up all
over Spain, particularly around Lladó's own region in Valencia, working
"in the Lladró style" and hoping to catch a ride on the tailwinds of its popularity.
This book is written to acquaint readers with retired figurines in all the Lladró and
Lladró-affiliated brands and to help distinguish them from the work of other Spanish
companies. The book features substantive chapters on the Lladró "core brand,"
NAO by Lladró, Zaphir, Golden Memories, Rosal, and Hispania, complete with
representative photos for each brand.
Retail Price: $29.95
Special Pre-Order Price: $26.95
S & H: $5.95
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